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Media in Slovakia
13 Jan 2014 Compiled by Spectator staff Other
The Market, Media & Lifestyle-Target Group Index(MML-TGI), a survey conducted by the Median SK agency in licensed cooperation with the Kantar Media Group of the United Kingdom, was conducted between April 1 and September 15, 2013, among a sample of 4,021 respondents aged 14 to 79. The survey results presented below have been combined for the second and third quarters of 2013.
The number of readers of Slovak daily newspapers has remained stable. According to the MML-TGI survey for the second and third quarters, 34 percent of the Slovak population had read the most recent issue of one of the national daily newspapers, the same share compared with the first and second quarters of 2013. Compared with the second and third quarters of 2012 this was a drop
The top eight daily newspapers:
The proportion of respondents who said they had listened to the radio on the day before the MML-TGI survey was 68 percent, down 4 percentage points compared with the same period of 2012.
The proportion of respondents who said they had watched television the day before the MML-TGI survey
was 89 percent, the same as in 2012.
The five most popular TV channels:
Sources: Median SK, MML-TGI Compiled by Spectator staffMore from Other
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