A considerable number of mobile phone users in Slovakia view easy use as the most important factor when choosing a mobile phone, with basic functions and a camera seen as sufficient, according to a survey published on August 19.
The survey, conducted by the United Consultants agency on behalf of mobile operator Telefonica O2 Slovakia, showed that the average Slovak is willing to pay around Sk2,000 (€66) for a mobile phone, while 65 percent of customers take advantage of operators' price plans with subsidized phones. Only 12 percent bought their mobile phones at full-price. The survey also showed that people change their phones as often as once every two years on average, while one-half change devices when their contracts expire. Mobile phones are seen as being more important than television sets, computers and music systems by 40 percent of users. TASR
Compiled by Zuzana Vilikovská from press reports
The Slovak Spectator cannot vouch for the accuracy of the information presented in its Flash News postings.
20. Aug 2008 at 7:00