AD AGENCIES
TOP KRAS is a periodic ranking of the performance of the participating agencies in the area of advertising and marketing in Slovakia. The ranking of advertising agencies is performed by KRAS, the Club of Advertising Agencies in Slovakia
TOP KRAS (according to gross income in 2007)
1. Istropolitana D’Arcy, gross income: €3.58 million (Sk107.95 million)
2. MUW / SAATCHI & SAATCHI, €3.42 million (Sk 102.97 million)
3. WIKTOR LEO BURNETT, €3.15 million (Sk94.93 million)
4. VACULIK ADVERTISING, €2.95 million (Sk88.91 million)
5. MAYER/McCANN-ERICKSON, €1.95 million (Sk58.63 million)
6. PUBLICIS/KNUT, €1.51 million (Sk45.52 million)
7. JANDL, marketing and advertising, €1.29 million (Sk38.73 million)
8. Progress Promotion Bratislava, €1.04 million (Sk31.3 million)
9. Lazar-Klostermann, €850,000 (Sk25.51 million)
10. LOWE GGK, €670,000 (Sk20.3 million)
11. Šembera Vanák / FCB, €620,000 (Sk18.64 million)
12. VYV advertising agency, €600,000 (Sk18.1 million)
source: www.kras.sk
MEDIA AGENCIES
Top Media Buyers (according to gross income in 2007)
1. Unimedia, gross income €70 million (Sk2.17 billion)
2. Magna Global Slovakia, €60 million (Sk1.72 billion)
3. Universal McCann, €32.4 million (Sk976.16 million)
4. Aegis Media Slovakia Central Service, €13.49 million (Sk406.45 million)
5. PanMedia Western, €12.42 million (Sk374.21 million)
6. Branding, €12.27 million (Sk369.65 million)
7. Medea, €8.90 million (Sk268 million)
8. Media Direction, €3.09 million (Sk93 million)
Top Media Representatives (according to gross income in 2007)
1. 1.2 media, gross income €18.26 million (Sk550 million)
2. Expres Media, €8.80 million (Sk265 million)
3. Media SRo, €2.62 million (Sk78.86 million)
4. Radio makler, €1.09 million (Sk32.84 million)
5. Media Box, €530,000 (Sk16 million)
6. Continental Film, €370,000 (Sk11.15 million)
7. Presse & Marketing Slovakia, €220,000 (Sk6.5 million)
8. TV.net, €200,000 (Sk6.16 million)
source: www.strategie.sk