Spectator on facebook

Spectator on facebook

FOCUS SHORT

Slovakia’s Effie awards announced

THE WINNERS of the 13th edition of Slovakia’s national competition to recognise the most effective advertising campaigns were announced in late September with an 18-member jury selecting the best seven efforts out of 25 that were submitted. The Medialne.sk website wrote that no silver medals were awarded for 2011.

THE WINNERS of the 13th edition of Slovakia’s national competition to recognise the most effective advertising campaigns were announced in late September with an 18-member jury selecting the best seven efforts out of 25 that were submitted. The Medialne.sk website wrote that no silver medals were awarded for 2011.

The Istropolitana Ogilvy agency, with its communication concept billboards for VÚB Banka, and Wiktor Leo Burnett agency, with its Orange Improliga campaign for mobile operator Orange Slovensko, shared the top gold award. Istropolitana Ogilvy also took a bronze award in the category of perishable goods for its ad campaign for the new Bažant Radler beer for Heineken Slovensko and in the category of telecom services for the Pappardelle campaign it developed for Slovak Telekom.

Wiktor Leo Burnett also won a bronze in the financial services category for its campaign for J&T Banka and for its Orange Street Art Gallery campaign for Orange Slovensko. Wiktor Leo Burnett was named Agency of the Year.

The last bronze award went to the Effectivity agency with its ads for the “Available Loans – Jingle Bells” campaign prepared for Poštová Banka.


The processing of personal data is subject to our Privacy Policy and the Cookie Policy. Before submitting your e-mail address, please make sure to acquaint yourself with these documents.

Top stories

Marian Kočner and Pavol Rusko released

Kočner and Rusko will not be held in custody while they are under prosecution for forging promissory notes to the private TV channel Markíza.

Pavol Rusko (front) and Marián Kočner

Long breakaway gives Slovak championship to Sagan, surprising everyone Video

Even former cycling legend and sports commentator Jan Svorada was shocked by the breakaway which secured Sagan's sixth victory in the Slovak championship.

Peter Sagan wins the Czech y Slovak Championship, June 24, 2018

Threats, scandals, and dubious political ties. Who is Marian Kočner?

The businessman with many ties to politicians has been detained by police.

Marian Kočner

Blog: Human Capital in Slovakia: Preparing for the next industrial revolution

A closer cooperation between business and academia is of key importance if Slovakia is to strive in the ongoing industrial revolution.

In centres of excellence, a group of skilled workers is using brand new technologies.