Eurosport TV channel to broadcast Slovak tourism advertisement (video included)

Slovakia will be represented by an advertisement on the Eurosport sports TV channel, starting September 12, the Slovak tourism board SACR informed.

Slovakia will be represented by an advertisement on the Eurosport sports TV channel, starting September 12, the Slovak tourism board SACR informed.

The Eurosport channel was selected based on an analysis of media impact on the European continent according to the European Media and Marketing Survey (EMS) 2012. The goal of the campaign is to address the wider public in 54 countries, reaching 60 million viewers through a video-spot 30 seconds long, running for two months continuously. The promo video, which shows Slovakia as a year-round holiday destination, will be broadcast 180 times during prestigious sports events, the SITA newswire wrote. On French TV circuits it will be completed with French subtitles. The TV campaign starts on September 12.

(Source: SITA)
Compiled by Zuzana Vilikovská from press reports
The Slovak Spectator cannot vouch for the accuracy of the information presented in its Flash News postings.

Get daily Slovak news directly to your inbox

Top stories

Cabinet agrees on COVID screening

More details will be presented tomorrow.

Košice

More tips for outings in Bratislava during the lockdown

Walks along the Danube bank offer a feeling of being far from the city rush.

This place, part of Ovsištské Lúky (Ovsište Meadows) in Petržalka, is still Bratislava.

Roundup: Fairytale app that makes children read

An award-winning design by a Slovak architect and a trip to Zádielska dolina valley. Here’s your latest roundup.

A man wearing a face covering sits in an armchair on the snow-covered Main Street in Košice on January 13, 2021.

Police investigate surveillance of journalist, IPI calls for utmost seriousness

Police launch criminal prosecution after Denník N reporter said she was followed and opposition MP Robert Fico wrote about her private life.

l-r: Head of Let's Stop Corruption Foundation Zuzana Petková, journalist Monika Tódová, journalist Adam Valček, and Xénia Makarová of the Let's Stop Corruption Foundation