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Sales House wins Coca-Cola tender

CZECH-SLOVAK sales promotion agency Sales House again won in a tender for total outsourcing of trade services of the Coca-Cola company across the whole Czech-Slovak region.

(Source: AP/SITA)

“This project is one of the functional steps leading to making the sales teams and ensuing activities more effective in the due field on a modern market,” new business director of Sales House Hana Fábry informed in a press release. The goal of the project is to – through internal agency structure – tending to clients’ of multinational chains, to build up relations, boost trade tasks, keep and expand the existing market positions and solve in a complex way the logistics of support POSM. The agency has been cooperating with Coca-Cola since 2007 on the project of merchandising and since May 2013, the competences of the agency have expanded, and the more complex solution via an internal regional structure of the agency has been applied.

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