Around 72 percent of Slovaks, regardless of gender, have already visited the New Year sales or are intending to do so, indicates an online survey carried out by GfK Slovakia on a sample of 500 respondents aged 15-60.
GfK’s Daniela Čekovská told the TASR’s on January 20 that almost half of respondents thought that they would be able to afford items in the sales that they wouldn't be able to buy otherwise, while around 25 percent were also influenced by the size of discounts. The most important factors for Slovaks when buying goods in the sales are price and quality, followed by the need to own the given product. TASR
Compiled by Zuzana Vilikovská from press reports
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