Nearly 93 percent of all firms use mobile phones, according to the results of a telecommunications market survey. “T-Audit”, organized by the TNS Aisa Slovakia agency, which collected data on the corporate market segment last August, found that 62 percent of all SIM cards registered to businesses belong to Orange Slovensko, 36 percent to T-Mobile Slovensko, while two percent of all corporate clients use Telefonica O2 Slovakia SIM cards. Sixteen percent of enterprises used services from all three mobile operators. The 2007 survey covered 893 enterprises, the SITA newswire wrote.
The combination of high market penetration, and very low demand in companies which still don’t use mobile services shows, according to the report, that the corporate market has reached saturation. Penetration of mobile phone services in Slovakia increased by 16.98 percentage points year-on-year to 113.44 percent by the end of last year. As of December 31, the three Slovak mobile operators - Orange Slovensko, T-Mobile Slovensko and Telefonica O2 Slovakia – recorded a total of 6.126 million clients, an increase of approximately 917,000 customers year-on-year.
The data made available by the operators included the total number of clients, including SIM cards used in technological appliances, GSM gateway operation, mobile Internet services, telemetry and others. Therefore, the number of mobile clients does not directly correspond to the number of people. According to the methodology employed by mobile operators in Slovakia, Orange Slovensko had 3.194 million customers at the end of the year (up 6.1 percent year-on-year); T-Mobile Slovensko recorded 2.367 million customers (up 7.6 percent); and Telefonica O2, which has been operating in the Slovak mobile market only since February last year, reported 565,000 customers. SITA
Compiled by Zuzana Vilikovská from press reports
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18. Mar 2008 at 17:00