Two in five Slovaks are planning to spend their summer vacation away from home. The company GfK Slovakia conducted a survey of 1,000 respondents in March, which suggests that the most attractive foreign destinations include Croatia, Italy and Greece, and among Slovak regions chiefly the High Tatras and the regions of Spiš, Liptov and Zemplín, the SITA newswire wrote.
“Special offers such as ‘last moment’ or ‘first moment’ are the main impulse in selecting a destination for more than 25 percent of respondents planning to spend their vacation abroad," writes the report accompanying results of the study. The survey results show that for Slovaks, the most important criteria for choosing a holiday abroad are: the price (72 percent), the type of holiday (i.e. a tour, holiday in the mountains, or near water; 38.3 percent), the means of transport (25.4 percent), date (20.3 percent) and place (17.9 percent). The travel agency or tour operator’s reputation is less important for Slovak holidaymakers, according to the survey.
According to GfK, Slovaks most enjoy spending their vacation by water. Holidaymakers planning to spend their vacation in Slovakia most frequently seek recreation in the mountains, in agrotourism, and in spa stays. The survey also shows that approximately seven percent of Slovaks have not yet decided whether they will travel for their summer holiday. As many as fifty-five percent of Slovaks are not planning to spend their vacation away from home, the lack of financial means being the main reason for most of those. Fewer than one quarter of respondents also said they prefer to stay at home for the holidays. SITA
Compiled by Zuzana Vilikovská from press reports
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