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World success of Slovak sneakers

The Times considers them to be a hit of summer.

(Source: Novesta/Facebook)

The British The Times noticed the summer collection of Novesta sneakers and described them as the hit of next summer.

Novesta sneakers have been produced in Slovakia since the 1930s, when Ján Baťa opened his factory in Partizánske.

They have become also successful abroad, mainly because of the natural materials used in making the sneakers. They are made out of caoutchouc (natural rubber) and 100 percent cotton or linen.

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