SLOVAKIA’S smallest mobile operator, Telefónica O2 Slovakia, is sticking to a model whereby its services differ from the two other operators, Slovak Telekom, which provides mobile services under its T-Mobile brand, and Orange Slovensko. These two offer subsidised mobile devices to clients who sign a fixed-term contract for a specific package of services. O2, in contrast, does not offer such subsidised devices.
It confirmed its alternative approach with a new product introduced in early April. This offers clients the opportunity to select from several levels of a so-called wallet and then use this to pay for the services they actually use, meaning there is no package of pre-defined services which the customer must stick to.
