BUSINESS IN SHORT

Telefónica records big client losses

SLOVAKIA’S third largest mobile operator, Telefónica O2 Slovakia, has recorded a 39.4 percent year-on-year loss of clients who use prepaid services, leaving the company with 200,000 prepaid clients as of late June. During the same period, the firm added 74,000 clients using post-paid services, with their number reaching 75,000 by the end of June. The company thus had a total of 275,000 active clients at the end of June 2008, down by nearly 17 percent since the end of June 2007, the SITA newswire wrote.

SLOVAKIA’S third largest mobile operator, Telefónica O2 Slovakia, has recorded a 39.4 percent year-on-year loss of clients who use prepaid services, leaving the company with 200,000 prepaid clients as of late June. During the same period, the firm added 74,000 clients using post-paid services, with their number reaching 75,000 by the end of June. The company thus had a total of 275,000 active clients at the end of June 2008, down by nearly 17 percent since the end of June 2007, the SITA newswire wrote.

The Slovak subsidiary of the international operator put the decline down to the fact that some of the clients it added during its initial ad campaign in 2007 used O2 services irregularly and only to a limited extent.

The Slovak division also noted that the company has retained its 5 percent share of the market as of June 30 and plans to continue to compete with its rivals for the demanding Slovak customers. Other mobile operators, Orange Slovensko and T-Mobile Slovensko have not yet released H1 figures on client numbers.

Telefónica's Slovak operating licence took effect on September 7, 2006.


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